As a word-nerd all my life, I love crafting compelling copy that informs, inspires, and empowers people. I immerse myself in understanding readers’ challenges and then write helpful content that solves their problems. For brands and editors, this means I can help you build trust with your B2B or B2C audience, making sure I capture your authentic voice, tone, and style.
While I work on both one-off and ongoing projects, I aim to build long-term relationships with my clients. Often, they turn into repeat customers and send me referrals because they’re pleased with my work. Why? I meet deadlines. I nail project goals. I offer ideas. I go the extra mile.
Need a freelance writer? Work with me! My reliability and easy-to-work-with personality mean a professional, drama-free experience, from concept to final draft—and I’ve been at it since 1986. Yep, that long.
How did I get here? Read on.
The Story of Lisa Beach . . . .
Like many Floridians, I’m a transplant. I grew up in Northeast Pennsylvania, lived and worked in New Jersey for 10 years, moved to Central Florida in 1998, and never looked back.
I’ve put my roots down in the Orlando area, firmly entrenched in the local community. What’s not to love about the balmy climate, the nearby soft-sand beaches, and the unique mix of business, culture, travel, food, and tourism that make Central Florida such a vibrant place to call home? I love to live and work where everyone else comes to vacation. I proudly call myself an Orlando freelance writer!
Whether you’re Florida-based, across the country, or around the globe, you can count on me to tackle your writing projects until you’re thrilled with the results. I want you to be happy with my work.
Ready to learn more? Read on…
On the Professional Side
My three decades of experience cover content marketing, journalism, copywriting, public relations, and business writing for a variety of clients, from Fortune 500 corporations and small businesses to associations and nonprofits.
These days, I primarily focus on consumer and B2B writing about travel/food/lifestyle/wellness. But with that much experience at the keyboard, I’ve also written for (and about) a variety of industries/topics, including business/marketing, nonprofits, associations, real estate, education, and sustainability.
Need help with articles, blogs, newsletters, case studies, web content, news releases, or content calendars? I’ve tackled these and other writing and strategy projects targeting both internal audiences (employees, volunteers, members) and external audiences (media, prospects, clients). I’m as comfortable talking with (and writing about) your CEO as I am with your administrative assistant. Why? Because everyone’s got a story to tell, and I want to help tell it.
In a nutshell, I’ve developed a knack for understanding a business quickly and crafting targeted content that informs, inspires, entertains, and helps readers live better lives.
Ready to check out some of my writing samples? Head over to my portfolio.
Have I been schooled? You bet! I earned my B.A. in Communications from King’s College and my M.A. in Public Relations from Rowan University.
I’m also humbled to garner awards over the years, from my recent 2022 “Excellence in Writing Awards” from the Florida Magazine Association to the “Quality, Innovation & Growth Award” from Six Flags Theme Parks to a dozen newsletter and community service excellence awards from the National Association of Realtors and New Jersey Association of Realtors. Winner, winner, chicken dinner!
On the Personal Side
*Shout out to my talented son Trevor, Creative Director at Wet Floor Studios, for creating this amazing illustration for me!
It helps to work with someone you know, so let me share a little bit about myself. Married for 35 years to my college sweetheart, I’m the mother of two amazing sons. Living in Central Florida since 1998, I do miss my “northern” friends and family, but I’ll take a hard pass on the cold weather, higher taxes, and traffic circles.
I temporarily parked my career while I raised and (gulp!) homeschooled both boys for 10 years. Busy teaching young minds and building character, I focused more on family for a while. To me, motherhood is all about choice, balance, and priorities throughout different seasons of life. Hardest–and most satisfying–role of my lifetime, hands down.
With my sons now grown, I’m a recovering homeschool mom who lived to write about it. 😉 Knowing it was time to lean in again, I jumped back into full-time freelance writing with gusto. I’m also a recent cancer survivor (twice!), giving me an even deeper passion to embrace all things health and wellness. Plus, I love to travel and explore new places, whether that’s in Florida, around the Caribbean, in Central America, up and down the eastern U.S.—and beyond.
When I’m not writing and traveling, you’ll find me practicing yoga, reading, cooking, walking, gardening, enjoying a glass of red wine, feeding birds in my backyard, volunteering with local nonprofits, binge-watching Friends, meeting my mom for coffee, or playing at one of the theme parks in my Orlando backyard.
And that’s the story of Lisa Beach. What’s your story? I’d love to help you tell it!
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