Insider Media Tips from a Journalist’s Perspective
Did you ever wonder what it really takes to get the attention of a journalist? Many business pros spend a lot of time pitching story ideas, reaching out to reporters, …
Category: Marketing
Scoop Up Big Marketing Lessons from the Ice Cream Truck
As a small business owner, I find marketing lessons and inspiration everywhere. Recently, my marketing mind kicked into high gear when I heard the musical siren song of the ice …
The Best Storytelling Hack Makes Your Message Stick
Storytelling really matters if you want to make your marketing message stick with your audience. And the best storytelling hack is something I learned way back in journalism class. Using stories …